Secret of Strategy - Part 2 (12 Jun 2006) If you are willing to take some time and do your homework: the research, inquiry, analysis, synthesis, and the activation of strategy--you can add dramatically more power to each one of your individual tactics, and potentially revolutionize your entire business.
Secret of Strategy - Part 1 (12 Jun 2006) A step-by-step guide to creating a growth strategy based on your current situation and future possibilities.
A Common - Yet Easily Avoidable - Marketing Mistake (12 Jun 2006) Any company that depends on repeat business absolutely must have a good customer retention system in place in order to thrive in today's competitive environment.
The REAL Key To Successfully Marketing Any Product! (12 Jun 2006) Don't attempt to sell your prospects a bill of goods for profit and thereafter leave them high and dry when the sale is done! Today's prospect is more intelligent and they will sense your intentions. Your sales will reflect this! Here's how to succeed in any circle of business, beyond your wildest dreams!
Communicating Our Attitude (12 Jun 2006) Long lasting relationships with your prospect is the goal of successful marketing. When you are not excited about what you are doing, it makes a successful marketing campaign almost impossible. By remembering what your passion for your business is, communicated through your attitude, you can be more successful in your marketing goal.
Too Much To Do: Four Keys to Effective Delegating (12 Jun 2006) Many people think they have too many important things to do, but thats not the real problem. The real problem is either 1) you are trying to do them all yourself, 2) you have no way for anyone else to do them, or 3) all of them simply aren't that important.
The Most Important Marketing Principles of All Time (12 Jun 2006) As you have probably experienced there is a lot of hype in the business and marketing world. New concepts, revolutionary methods and the like land in our in boxes every day. But I'm going to confirm something you probably already know ...
Develop Your Curiosity And Increase Profits (12 Jun 2006) If anyone was to ask me what my greatest strength was I'd say curiosity. The reason I would say that is because curious people ...
The First Rule of CRM for Financial Services (12 Jun 2006) Things have to change. Cross selling is not going to happen simply by installing new CRM technology. A corresponding movement from a transaction mentality to the underlying CRM principle of focusing on the long-term relationship is required. What does this mean for financial services? Stop pushing products and start building relationships.
Painless Marketing for People Who Hate to Market (12 Jun 2006) Face it…you know you've got to do something to keep a steady stream of clients coming to your professional service firm. But when it comes to the m-word (marketing), you'd rather not. Do any of these statements sound familiar?
Professional Marketing (12 Jun 2006) Have you looked for marketing advice on the internet recently? There is no shortage of self-proclaimed 'gurus' from which to choose. But what kind of advice are they shilling out? Too often, it's over-the-top hype, blatant commercial ad copy and other tips designed for selling an inexpensive product to the general public.
Are You Losing Business? (12 Jun 2006) As a small business owner, you are grateful for all of your clients or customers. But did you know that small business lose over 62% of sales because they don't follow up? You are caught up in the business of running your business you don't take the time to follow up with your clients.
To Be Successful Sell to Wants not Needs (12 Jun 2006) My mother used to tell me, tongue in cheek, that I never wanted anything in my life- everything I asked for was something I needed!! Are you selling to your customers wants, or needs? Read on to learn how to successfully marketing your product.
Putting Your Website to Work (12 Jun 2006) Websites have replaced the brochure as the "must have" marketing tool for businesses large and small. While virtually every business has a website, few are harnessing the potential of their websites and the Internet in general to promote and grow their businesses. So how can you be sure your website is working for you?
More Scams! Do you Really Believe It? (12 Jun 2006) Quit spreading those chain letters, nothing is going to happen to you if you don't mail it to the next person. However, there is a better chance that if you continue mailing, you may have the FTC on you.
Matrix Web Sites - Scam or NOT? (12 Jun 2006) You are personally responsible for what YOU DO. If you have participated and have your own web site because of some BS that say, this is legal and we belong to the BBC, and look at our ICON at the lower right hand corner, then WISE up. Don't fall for that. Do your own homework.
Maximize Your Lead Generation Efforts by Recycling Your Leads (12 Jun 2006) Want to know how to increase the ROI of your precious lead generation dollars? In this article you'll learn how a simple "lead recycling system" can help you stay in touch with longer-term prospects cost-effectively. And more importantly, you'll learn how such a system can easily help you generate additional sales opportunities every year.
8 Lessons in Strategic Marketing A La Daddy Daycare (12 Jun 2006) I bet you thought the movie "Daddy Daycare" was a kiddie comedy, right? Wrong...It's a marketing strategy film! Article explains marketing strategies demonstrated in the film.
