Market Research Ignorance (12 Jun 2006) Experience with attending a focus group where some panelists caused an interesting disturbance...
The Mighty Marketing Newsletter (12 Jun 2006) For many companies and organizations, a newsletter is a powerful marketing tool that attracts and retains customers. But how do you publish a successful newsletter? What follows are some simple strategies that work well for my clients and me.
Business Marketing: Shocking 100 Million Dollars Business Marketing Secret Revealed (12 Jun 2006) This article is about a controversial 100 Million Dollars Secret Business Marketing Book, written by a little known guy who made $100,000,000 in 2 yrs by the age of 28 and how you may use the same nitty-gritty, high octane business marketing "secrets" to ignite your website sales and get filthy rich.
Enter The Rich Jerk, a Marketing Odyssey Part 1 (12 Jun 2006) He laid out a well studied plan, he executed it perfectly, and he got me. He used techniques that players use to seduce women, he preyed on our emotions and insecurities and profited from it big time.
Pain-free Business: 8 Ways To Make Sure Customers Want What You Sell (12 Jun 2006) Entrepreneurs and small business owners are driving themselves and their business into the ground because of the chase--running after for customers, running after new business, running after another day to keep their business open. This articles shows you 8 simple things you can do today to put yourself back on a successful business path.
High Volume Fax Broadcasting - Increasing Your Messages Reach (12 Jun 2006) Many businesses in today's competitive markets have gained an edge by using fax broadcasting to get their sales messages to important customers before the competition does.
Friend or Foe: Who Are You Competing With in the Global Market? (12 Jun 2006) Everybody's talking about the competition. "Find out what the competition's doing." "Don't let the competition elbow you out." Exactly who is this invisible enemy and how can you wipe said foe off the map as everyone would suggest you do?
How Strong is Your Personal Brand? Take The Quiz (12 Jun 2006) International business speaker and consultant Thomas Murrell urges you to reflect on your personal brand. Includes tips, examples and do's and don'ts of establishing a strong personal brand.
Effective List Management Can Save You Big (12 Jun 2006) Let's talk about how to keep your postage costs down. Every time you mail to an address and that prospect has moved or cannot be found for any reason, you have just paid for the postage with no possibility of getting a response.
Comprehensive Marketing Details Not Found in Beginner Books (12 Jun 2006) If this is the first marketing article you are reading, go find some other more basic articles that I have written and then come back. This data is for the intermediate to advanced marketers.
The Magic of Using Booklets for Tradeshow Giveaways (12 Jun 2006) Candy, squeeze balls, pens, and key chains -- these provide questionable value to anyone visiting or staffing a tradeshow booth. More and more meeting and marketing professionals are considering something a little different - booklets. They are a way to attract higher quality prospects, reap a handsome return on the investment of time and money in attending shows, and help set a company apart from the crowd.
The 5 Musts of Marketing (12 Jun 2006) For most of the small business owners I work with, marketing has become the equivalent of a four-letter word. How great would it be if you, as a savvy business owner, could begin to make a shift from seeing marketing, and its associated tasks, as a necessary evil to a rich and rewarding opportunity to express your passion about your business? It would be pretty great, wouldn't it?
How to Use Business Cards to Network and Market Your Business (12 Jun 2006) You've had one thousand of the finest, most eye-catching business cards printed. Now, what do you do with them? Networking with business cards is one of the most cost effective means of marketing your business--and yourself...
Is Your Marketing Working... (12 Jun 2006) Target your market so they are calling you for business, yes you can market, advertise and promote your business so your phone rigns off the hook.
Joint Venture Marketing: What and Why (12 Jun 2006) What is joint venture marketing and why would you want to
use it is what Catherine Franz discusses in her latest
article. She also provides 50 ideas on how you can work
with other businesses in a joint venturing marketing
project.
How To Create A Complete Referral Marketing System (12 Jun 2006) These steps are taken from the Referral Flood Marketing Program. Referral Flood is an insider's shortcut to referral marketing and features over 4 hours of audio training, 54 real-world referral mark...
