Marketing Tricks or Treats (12 Jun 2006) If marketing your business has you spooked, discover how a Halloween strategy can pull in all the clients you want.
Marketing Techniques: What Works & What Doesnt for a PC Repair Business (12 Jun 2006) I have been involved with computers for many years. I have a PC repair, troubleshooting, and networking background. So, when I wanted to start my own PC Repair business, I thought, "How hard could it be? You just hang a shingle, design a website and post it, maybe place a newspaper ad, get a Yellow Pages ad, and hang a few signs around town. I would be SWIMMING in business! In fact, I need to start looking, right now, for help handling all of my new business!" Well, that wasn't the case. In fact, that was so far from the case that I almost starved to death trying to figure out what went wrong.
How To Be Intimate With Your Prospects And Customers (12 Jun 2006) And now for today's tip: Down in Knoxville, Tennessee,
(home of the newest Food City Superstore) there's a very
nice lady named Tammy Burkhart.
Make Every Call Count (12 Jun 2006) Learn 14 quick tips to close more business and add more clients every
time you pick up the phone.
Attract More Business By Making Things Easier (12 Jun 2006) The easier you can make things for your clients the morethey will keep
comin back and send more business your way. Learn strategies to close
more business with ease.
Marketing Your Business: Make Your Promotional Tools Work Smarter (12 Jun 2006) As a business owner, your role is to communicate. Whether you are talking to employees internally, speaking with customers, or "pitching" to investors, you need to do this with passion, conviction, and professionalism. If your promotional materials are poorly conceived, designed, and executed, you can expect to suffer the consequences. By making your promotional tools work smarter, you can communicate more effectively, and ensure your success.
Why Having A Niche Automatically Boosts Your Credibility (12 Jun 2006) So ditch the shopping list right now - you can't be the best
at everything - and even if you are no-one will believe you.
Choose to be the best (or look the best) at ONE thing.
Because as soon as you focus, your CREDIBILITY will
skyrocket. You'll have instant ATTRACTION just by getting
clear about who you are, what you do and who you do it for.
If You Package It, Will She Buy? (12 Jun 2006) Women make or influence 85% of the purchasing decisions in
today's marketplace. Consumer goods companies are finally waking up to that fact. Unfortunately, just taking the man off the box and replacing it with a woman is not the answer. Nor is it to use pink or other traditionally feminine colors for the packaging.
3 Crucial Elements For Jumping Sales Numbers (12 Jun 2006) Marketers from every niche have common ground when it comes to bills. Yeah, every month there's a new stack of bills demanding to be paid. Will there be enough profit to slide right through bill paying time without a flinch? Or do you find yourself fretting about whether you'll even break even? You don't have to be victimized by envelopes and 8x10 sheets of paper. Implement these 3 techniques to boost your sales.
How To Conduct A Successful S.W.O.T. Analysis (12 Jun 2006) Do you know what's working and what's not?
Are you capitalizing on your strengths?
Have you identified your weaknesses?
What are your plans for moving forward?
Marketing Got You Stumped? (12 Jun 2006) It's not unusual for entrepreneurs to find the whole idea of marketing
intimidating. Even seasoned business owners often feel their marketing
efforts aren't working...
First to Market Theory (12 Jun 2006) Is it really so important to be first to market or just better to be the best?
Grab Your Audience by Focusing on Benefits (12 Jun 2006) Most readers have too much to read each day. Most writers are too busy to spend hours laboring over their documents. For writers who want to get grab their readers' attention and hold on to it, they must learn to focus on the benefits to the reader. This reader-focused style of writing is what gets readers to pay attention and what helps them make decisions in your favor.