4 Steps to Successful Offline Event Booths (12 Jun 2006) Offline events can be a great way to gain new local customers. Beware though, failure to focus on some of the following steps can result in poor sales and waisted time!
9 Highly Effective Marketing Tips (12 Jun 2006) Each of these 9 marketing tips provides a simple, low-cost way for you to boost your sales and profits quickly. All you have to do is to put them into action.
Promotional Freebies (12 Jun 2006) What's a promotional freebie? A promotional freebie is something you can give to your customers, visitors or subscribers. Giving away "freebies" is an excellent marketing tool. Who doesn't love freebies? Having something to offer your visitors or ezine/newsletter subscribers for free can be very helpful. Often giving away freebies will increase your website/ezine numbers.
How to Pick a Winning Business Name (12 Jun 2006) Brainstorming strategies to help you generate a list of business names for your business, and then scale down to choose the most suitable and attractive name.
Beware: Marketing Sinkholes Ahead! (12 Jun 2006) Life provides your business with enough opportunities for failure. Don't help it along by creating sinkholes to consume your limited financial resources. There are seven key mistakes most businesses make in the game of marketing. Learn to avoid them!
When Business Cards Arent Enough: Unusual, Unexpected, and Uncommon Networking Tips (12 Jun 2006) The following is a list of atypical networking techniques that will help boost business. WARNING: They will stretch your courage. They will test your expertise. And they will challenge your creativity. But when business cards aren't enough, alternative ways to develop and maintain mutually valuable relationships are your ticket to networking success.
The Seven Deadly Sins of Ineffective Nametags (12 Jun 2006) By avoiding The Seven Deadly Sins of Ineffective Nametags, you will be certain to maximize your approachability by making your nametag will become more visible, more accessible and more efficient. You will also discover that when you invite people to "step onto your front porch," they will cross the chasm between a stranger and a friend, or a prospect and a customer.
Getting the Maximum Marketing Mileage Out of Your Nametag (12 Jun 2006) As a small business owner, you must always explore creative ways to promote your products or services. One of the most effective yet underappreciated tools you can use to keep your company "on stage" is your nametag.
Dramatically Improve Your Marketing Results With These 6 Simple Steps (12 Jun 2006) What if there were things you could start doing right now that could help you market more successfully in the future? Imagine being able to spend less on marketing and get more results. Well you can get there, even if you didn't have your marketing act together over the past year. Even if you didn't do a very good job of tracking what was working and what wasn't, there are a few simple things you can do now, to get on track to great marketing results in the future.
5 Great Ways to Reach Your Target Market (12 Jun 2006) There are many ways to reach out and find the people you are trying to attract for your business. Here are just a handful of ways to get you started...
Marketing vs Selling - Why Theres A Difference (12 Jun 2006) Marketing is the most thought out component of any large selling campaign, because without this one step - the marketing - no-one knows that we're even there.
Spike TV - Know Your Audience (12 Jun 2006) Spike TV, which totes itself as a network for men, is the perfect example of the power of knowing your audience and giving them what they want. Follow the steps in this article to find out who your audience si and how to meet their needs.
15 Commandments Of Creating A Wealth Pulling Niche (12 Jun 2006) "Niches are like bathrooms; you never notice them until you need one." - Primm (From NicheBrain.com) Fact: The person who finds or creates a special niche gets the cream of our society's financial rew...
Referrals - How to Get Them (12 Jun 2006) Referrals are an extension of Networking. If people like you
and like the sound of your product or service, then
there's a good chance they'll tell other people about
you.
Six Essential Principles for Marketing to Women Business Owners (12 Jun 2006) If you have a product or service you'd like to sell to women business owners, you'll be wise to keep these six essential principles for marketing to women business owners in mind as you proceed. It's not easy to get in the good graces of women entrepreneurs, but once you do, you'll be sitting pretty.
Niche with Passion and Reap Your Financial Rewards (12 Jun 2006) Finding a niche for your products and services that is small enough to eliminate competition, but big enough to offer enough business is the key to a successful business. Niche for profits!
How to Avoid Giving Away Free Consulting (12 Jun 2006) After spending 30 minutes in a coffee shop with a potential client, I realized that the sheet of paper they were writing on was almost full; full of ideas that I had just given away for free.
5 Tips for Getting the Most out of Exhibiting at Trade Shows (12 Jun 2006) Once the visitor is there, getting them to buy your product or service, or agree to a future contact is another challenge. Bring to mind a time when you either participated at a trade show or were a visitor at a trade show what attracted you to an exhibit, and what turned you off?
Should You Clap For Your Customers? (12 Jun 2006) Have you ever tried to clap for your audience, your clients, or for customers? What was their rection? You have not tried it. The time has come for you to do so because, to sell more and increase market share in these turbulent times, you have to reverse the than-you order by clapping for your audience, your customers. It is a unique marketing communications style that yields great results.
