How to Promote Yourself Or Your Company Through Award Competitions (12 Jun 2006) There isn't a day that goes by that I don't receive some sort of announcement about an awards competition. We get so many, in fact, that I have created a special place on my website where you can learn about what opportunities are awaiting...
Earning the Right To Sell With Stats — 10 Steps to Greatness (12 Jun 2006) Baseball players use stats to tell the story of their season and their career. Those of us in business could learn a thing or two from baseball players about using stats to size-up our careers and experience and to help us sell. Use these 10 questions to create your own awesome stats.
Up Your Income Next Week: 13 Ways to Have a Sale (12 Jun 2006) Nothing gets people buying products or programs like a special promotion in your e-zine. Here are 13 ideas to consider. Choose one that would work for your business and give it a try.
Sell More Online By Offering a Big Fat BONUS! (12 Jun 2006) I don't know about you, but I secretly love watching infomercials. These programs always offer a huge bonus or multiple bonuses for people who buy. Why do they do this? Because it makes the offer completely irresistible. The same strategy works extremely well online too.
The Importance of Interpersonal Communcation Skills (12 Jun 2006) Interpersonal Communications is the transmission of information from one person to another and their understanding of it through the use of common language or symbols. It happens always at all times whether you want it to happen or not.
Promotions for Mobile Detailers (12 Jun 2006) Mobile businesses are quite unique in the way they must promote to stay in the customers mind; it takes creativity, savvy planning and a lot of listening to your customers. After years running a franchise system in 23 states with mobile detailing units everywhere.
Identify The Ideal Target Audience With These 5 Tips (12 Jun 2006) Having a hard time identifying the best prospects for your product or service? It's a necessary step when developing a marketing plan. But often small business owners have a tough time deciding who to target. Use these 5 tips to identify the best prospects for your business.
Set Your Business Apart With A Unique Selling Proposition (12 Jun 2006) How can you elevate yourself or your company to a position of notable superiority over the competition? By having a unique selling proposition. A unique selling proposition offers your prospect or customer a unique and distinctive benefit or advantage above and beyond that of your competition.
Boost Your Business With Testimonials (12 Jun 2006) Testimonials can dramatically increase your business. But very few businesses use them correctly or even know how to get effect testimonials. In this article you will learn how to get the best testimonials and how to strategically use them for maximum impact.
Connecting With Your Clients (12 Jun 2006) Many service professionals tell me that they are uncomfortable with the idea of marketing -- but they don't realize that marketing is nothing more than building up a rapport with your prospects. Here are seven basic principles for connecting with potential clients and turn them into loyal customers.
Focusing Your Marketing Efforts (12 Jun 2006) There are so many different ways to promote your company -- and you can pour a lot of time and energy (not to mention money!) into marketing without really getting anywhere. That is, unless you have a strategy and know where you want your efforts to take you. Start by asking yourself the following questions...
Make It A Threesome (12 Jun 2006) What if -- every time you had a networking appointment with someone -- you invited a third person. Sound like a ridiculous concept? Why on earth would you want to do this? Aren't you taking the focus off of your business and putting it on someone else's? Here are 5 reasons why multiple meetings are beneficial.
How Effective Customer Surveys Will Help Innovate Your Business (12 Jun 2006) Learn what makes your customers tick and what ticks them off. Effective customer surveys are the key to innovating your business and giving your target marketing exactly what they are looking for.
Strategic Marketing and Tactical Marketing Know The Differences And Profit (12 Jun 2006) There's a HUGE distinction between Strategic & Tactical marketing. Your strategic marketing plan has to do with first developing "something good to say", then determining "how to say it well". Your tactical marketing plan is all about where and how you execute your message. Learn the difference and profit.
