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Top 10 Mistakes to Avoid When Joining a Professional Association (26 Jun 2006)
Learn, before you leap into joining professional associations. There are 10 key elements to consider as your evaluate the fit of a particular association as a part of your overall marketing strategy and the target market of your business.

Choose Your Own Guru (26 Jun 2006)
What is a guru?

Finance Your Small Business: So Much Money, So Little Time (26 Jun 2006)
$37.4 million funded from venture capital today. $86.4 million funded yesterday. $51.4 million funded the day before. These are actual reported venture capital funding projects. They are a constant reminder to me that lots of companies are being funded every single day.

Do I Have to Do EVERYTHING Myself?! (26 Jun 2006)
It often seems, as small business owners, that we do indeed have to do everything ourselves. No one understands our business like we do, no one has the single minded dedication that we do. But here is a simple truth: If you have to do everything yourself, you're not doing it right.

Boy oh Boy, The Obstructions and Obstacles (26 Jun 2006)
The bad things starts with the letter 'O'….like Obstacles, Obstruction, Obscene….overly-poor? There's bound to obstructions and obstacles in everything that we do in life.

How To Choose A Franchise (26 Jun 2006)
15 Questions to Ask Before Choosing a Franchise: You've decided that investing in a franchise is the best way for you to start the business of your dreams. But which franchise is the right one for you? Here are 15 questions you can ask to help you make that decision.

Small Business and Branding – Why and How? (26 Jun 2006)
Every business needs to establish their brand in order to survive the competition. This is nothing new; experts and management gurus had been preaching the same sermon for years now but what they have not told is why you need to brand your small business?How can you establish your brand without spending a fortune on it? How is branding going to help you to establish your business?

Are You Using a Chess or Checkers Small Business Marketing Strategy? (26 Jun 2006)
Do the elements of your marketing strategy reinforce eachother? They should. Learn three components of a marketing strategies that sell.

Public Relations: Antidote for Small Business Failure (26 Jun 2006)
When small businesses fail, the wreckage is often assigned to undercapitalization, among other mistakes. Seldom is failure attributed to a lack of effective communications that might have modified the behavior of sales prospects in a positive way, thus averting bankruptcy.

Small Business Success - It’s a Matter of Confidence (26 Jun 2006)
I was floored! I couldn't believe what they were saying! But there they sat -- three of the biggest film stars of our age -- telling the world they had issues with confidence. I was watching an inter...

Small Business Failure? Nuts! (26 Jun 2006)
Pardon my enthusiasm, but a large part of your small business' success is somewhere else. Namely, out among the company's important external audiences.

Arent Small Businesses Lucky? (26 Jun 2006)
Why? Because they have access to world class public relations no matter how small they are.

The PR Commitment to Small Business (26 Jun 2006)
We're birds of a feather, public relations and small business. Wonderfully compatible and a perfect fit. Usually makes it easy to commit resources to small business success.

Definition of Security: Small Business Owner (26 Jun 2006)
Yes, that IS security when nobody can downsize you because you OWN that small business of yours! But preserving that special advantage is a never-ending job. In fact, do you know what needs to be preserved more than anything else?

Your Babys Ugly..and Youve Got Bad Breath (26 Jun 2006)
Sure you've got a great product or service, after all, you thought of it. But guess what?

11 MONSTROUS Small Business Marketing Mistakes and How To Avoid Them (26 Jun 2006)
Increase your profit potential by identifying - and avoiding - these 11 marketing mistakes. MONSTROUS Marketing Mistake Number 1: Sinking a Fortune Into an Unproven Product Is your busine...

Computer Tips that Help Small Businesses Operate Profitably (26 Jun 2006)
When working properly, computers enable small businesses to make big business profits; however, get booted off your computer and you're suddenly starving. In most instances, computers usually act up ...

Small Business Marketing - How Important Are Your First Words? (26 Jun 2006)
The ability to verbally express your self clearly and articulately can be the difference between marketing success and marketing frustration. Do you know how to grab others attention and interest so they'll want to know more?

Successful Small Businesses Use PR (26 Jun 2006)
It's obvious when a small business has accepted the fact that its most important outside audiences need lots of care and feeding. They do something about it. There's a sense of urgency and a recogni...

Why Small Business Must Turn to PR (26 Jun 2006)
If small business had no important outside audiences, it wouldn't exist.

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